27 Jan Protravel International and Tzell Travel Group Welcome New Vice President of Marketing and Demand Analytics: Asmita Singh
Further Improving on Marketing Efforts, Asmita Singh will Oversee all Marketing Activities within Travel Leader Group’s Elite Travel Division
New York, NY (January 27, 2017) — Today, Protravel International and Tzell Travel Group are publicly announcing that Asmita Singh has been tapped to serve as the Vice President of Marketing and Demand Analytics for Travel Leader Group’s Elite Travel Division – consisting of the award-winning luxury travel brands, Protravel International and Tzell Travel Group. Singh is joining the company from PR Newswire, where she served as the Vice President of Digital Experience & Marketing Optimization.
“With Asmita Singh’s wealth of experience in marketing and attention to detail, we are pleased to welcome her to lead our marketing team within the Elite Division,” said Gail Grimmett, President of Protravel International and Tzell Travel Group. “What makes Asmita’s marketing approach particularly compelling to our Protravel and Tzell teams is her devotion to helping our best-in-class travel agents to amplify how they tell their stories to travelers, including existing and potential clients. Her expertise in multi-channel marketing makes her an outstanding choice to take our high-end luxury travel brands to the next level.”
Singh brings more than 12 years of experience to the Elite Travel Division. Most recently at PR Newswire, Singh managed the global digital experience, reporting and analytics, and marketing technology teams.
With an award-winning reputation, Protravel International is a recognized leader in corporate and luxury travel. Protravel was founded in 1984 and is headquartered in New York City. With annual sales reaching close to $1 billion last year, it has grown into 20 locations throughout the United States and the United Kingdom, plus a network of hosted agents throughout the U.S.
Since 1966, Tzell Travel Group has been providing its clients with the highest quality, most personalized travel experience integrated with today’s technology – whether it be corporate, entertainment or leisure travel. Tzell offers comprehensive travel management programs that blend the vast resources it is able to deliver as a travel powerhouse with the personalized dedication and emphasis on quality.
# # #
About Protravel International LLC:
Protravel International LLC is a Travel Leaders Group company. Founded in 1984, Protravel International LLC is a full-service, dynamic travel company with an award-winning reputation. With annual sales reaching close to $1 billion, Protravel is headquartered in New York City and supports 20 locations throughout the United States and the United Kingdom, plus a network of hosted agents in all corners of the U.S. Today, approximately 1,000 people make up the Protravel organization. Our expertise in destination, international faring and competitive products – coupled with our superior network of contacts in the airline, hotel, cruise and hospitality industry – makes Protravel one of the most powerful selling forces in the travel industry.
Protravel’s diversity of products, size of annual sales and nationally recognized stature permits them to leverage these strengths to bring the most competitive pricing and aggressive negotiations for our highly diverse client base. It is a company-wide commitment to search for the best possible travel options for our customers. Travel arrangements are personally tailored to take optimum advantage of the most up to the minute changes in the industry.
For many years, a dedicated team has guided Protravel with innovative ideas and skills. By incorporating the latest technologies and carefully monitoring industry developments, the finest products and highest levels of service are maintained. The continued success of Protravel is a testament to our sound operation and well-planned development.
About Tzell Travel Group:
With annual sales of nearly $3 billion, Tzell Travel Group – as part of Travel Leaders Group – is currently ranked first among the nation’s largest corporate travel management companies, according to Business Travel News. Tzell maintains its headquarters in New York City and has offices in 20 states.
In everything it does, Tzell Travel Group places the highest priority on both its clients and its agents. For the individual traveler, Tzell addresses value, convenience, comfort and safety, with its customized quality traveler services. For the corporation, Tzell offers a broad product line of cost containment, meeting services and comprehensive travel management programs.
Tzell focuses on the needs of its agents by providing the best work environment possible and the strongest leadership and support team. These elements combined with excellent air/hotel leisure programs create the “safe haven” which is a hallmark of the Tzell brand.