23 Jan Travel Leaders Network Expands TravelLeaders.com and its Award-winning Lead Generation Tool, Agent Profiler
More than 100,000 Quality Leads Delivered to Members in 2016
New York City, NY (January 23, 2017) — This month, Travel Leaders Network – the travel industry’s largest travel agency organization – officially unveiled its newly updated, mobile-friendly version of TravelLeaders.com, powered by its award-winning lead generation tool Agent Profiler. Nearly four times as many Members are displaying an Agent Profile compared with the same time last year, with more than 14,000 agent reviews submitted by consumers. Over 100,000 quality leads were delivered to Members in 2016 and that number is expected to significantly increase this year. The new, more dynamic homepage guides visitors to vacation options such as “Adventure Vacations,” “Beach Vacations,” “European Culture,” and “Honeymoons” to improve their connections with the most-qualified travel agent to meet their needs.
“Ultimately, our site is all about the user experience – our latest upgrades enable consumers to more easily find the most appropriate travel agent to serve their needs,” noted Roger E. Block, CTC, President of Travel Leaders Network. “Data from our proprietary technology reveal that travelers are far more interested in connecting with a travel expert based on that agent’s knowledge and experience with a particular destination or travel interest specialty than based solely on the agent’s physical location. Agent Profiler helps guide consumers to make a personal connection with a trusted, qualified travel advisor.”
There are now more than 3,600 Travel Leaders Network agents who are currently displayed online. Travel Leaders’ proprietary technology provides prompts to automatically alert agents that they have an online query, thus enabling the agents to expedite each request. The technology further helps agents increase the likelihood of prospects becoming clients and booking their travel with Travel Leaders Network – the largest seller of luxury travel, cruises, river cruises and tours in the travel agency industry.
Since this year’s official January 1 launch of Travel Leaders Network, there has been a steady increase in the number of agents opting to be displayed via Agent Profiler, and that growth is expected to continue. To facilitate the creation of agent bios, numerous training opportunities are being offered to Members, ranging from online on-demand courses to live webinars, as well as in-person offerings that will be available at its 2017 Travel Leaders Network International Conference, taking place April 29 – May 5, 2017, at the Loews Royal Pacific Resort at Universal Orlando in Florida.
“The additional travel agents participating in Agent Profiler, coupled with the new enhancements to the program, also will increase our Search Engine Optimization (SEO) for TravelLeaders.com,” said Jose Ferreira, Chief Technology Officer for Travel Leaders Network. “SEO is essential for connecting qualified travelers with experienced travel agents online. Our aim is to use our proprietary technology to boost our presence so that Travel Leaders Network becomes the most recognized authority on the internet for booking travel directly with a travel agent.”
According to Ferreira, this is accomplished, in part, by:
- More ratings and reviews. Customer ratings and reviews, incorporated within the Agent Profiler, utilize automated messages inviting clients to rate their agent. A high number of well-rated agents increases the value of Travel Leaders Network brand image.
- More travel content. With hundreds of pages of travel stories and blog content being added quarterly, including articles on destinations, specialty interests, travel tips and personal travel experiences of Travel Leaders Network agents, TravelLeaders.com provides a well-respected go-to resource for travelers.
- More promotions. A higher number of exclusive promotions entices travelers and shows them the tremendous value in working with an agent who is part of one powerful and dynamic network that can pass the benefits of its high-volume bookings on to them in ways that smaller travel agency organizations are unable to provide.
- More vivid photos. Professional photography and inspirational images taken by Travel Leaders Network travel agents displayed across more enticing content pages and throughout specialized photo galleries allows travelers to envision their dream vacations through the eyes of an expert who has been there.
Travel agencies interested in learning more about the award-winning programs and diverse offerings that Travel Leaders Network offers agencies in leisure and luxury travel, business travel, destination weddings and honeymoon travel – as well as active and adventure travel – may visit TravelLeadersNetwork.com or call 877-404-4172. Led by the flagship Travel Leaders-branded Associates, the nearly 7,000 travel agencies of Travel Leaders Network combined enjoy more than $17 billion in annual sales volume.
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About Travel Leaders Network
Travel Leaders Network assists millions of leisure and business travelers, annually, and is the largest seller of luxury travel, cruises, river cruises and tours in the travel agency industry. Led by flagship Travel Leaders-branded travel agencies (www.travelleaders.com), the network includes nearly 7,000 Associates and Member travel agencies locations in the United States and Canada and represents more than $17 billion in annual sales volume. Travel Leaders Network’s award-winning Agent Profiler agent-locator, marketing, technology, supplier partnerships and educational programs are designed around our travel agents’ commitment to our vacation and business travel clients in providing a progressive approach toward each unique travel experience. Travel Leaders Network is a Travel Leaders Group LLC company.